[CAA-GBG Korea/씨에이에이지비지코리아] Brand Manager


Posted on 2021.06.02

Location : Seoul, Korea
Career Area : Marketing, Research

Job Description

Company Overview (www.caa-gbg.com)

CAA-GBG Global Brand Management Group is a joint venture between the world’s premier talent agency, Creative Artists Agency, and the world’s largest brand management company, Global Brands Group.

The venture combines the resources and licensing expertise of both companies and provides a seamless brand experience for our partners to help them open doors to new markets, expand into different categories and ultimately engage new consumers.

As a global brand extension business, we offer 360° service to our brand owners and licensees that covers consultancy, strategy, sales, retail, creative, product and marketing, and managing the entire process from concept development to market launch.

Job description

The Brand Manager will be responsible to oversee day to day management of brand program, including client relations, licensee and retail relationships; manage and monitor licensees in support of brand business objectives and sales budgets and pro-actively identify growth opportunities and retail specific initiatives.

  • Assist in the development and oversee the implementation of licensing strategy in support of revenue goals.
  • Day to day liaison between client, internal team and licensees; obtain and communicate regular updates on retail sales, marketing/promotional and product development initiatives to ensure all opportunities are maximized.
  • Manage and guide licensees on yearly and quarterly forecasting.
  • Interface with Licensees on product development, approvals, marketing and other creative projects/initiatives.
  • Prepare status reports for client, licensees and internal teams as needed on state of the overall business.
  • Prepare agenda and manage regularly scheduled internal team meetings and meetings/call with client; ensure that sales, marketing and all updates have been prepared by the team and ready for presentation.
  • Monitor licensee contractual compliance (product, distribution, advertising and rights).
  • Obtain and communicate regular updates on retail sales, marketing/promotional and product development initiatives to ensure all opportunities are maximized.
  • Coordinate tradeshow activities with licensees, internal sales team and client as appropriate.
  • Work to identify and execute on synergies between licensees and brand owner. Cross pollinate pertinent information across all stakeholders and facilitate problem solving and solutions for day to day needs of licensees and client.
  • Create/adapt sales and brand presentations and sell sheets as necessary to support sales/retail initiatives.
  • Maintain knowledge of brand and company revenue targets working with licensees, brand team, finance dept., and licensees, analyze results and ensure that business objectives are being met.
  • Interface with creative/marketing services on licensee product development, approvals, and other creative projects/initiatives.
  • Regular trend watching at retail and research on competitors to help guide licensees and educate client on market trends.

Job Requirements

Skills And Requirements

  • Fast paced environment requires a dedicated self-starter with entrepreneurial spirit.
  • Strong inter-personal, communication and organizational skills required.
  • Detail oriented project management skills.
  • Excellent written and verbal communication skills as well as strong interpersonal skills.
  • Ability to build compelling presentations.
  • Passion for building and maintaining relationships.
  • A business builder that can plan and execute with strong analytical abilities and translate insights into strategic and tactical plans.
  • Proven leadership skills in managing/influencing teams and implementing key business initiatives.
  • Ability to work collaboratively and influence cross-functional teams.
  • Previous experience applying knowledge of business drivers to identify key indicators including budget development and tracking, and financial forecasting.
  • Bachelor’s degree in a related field.
  • Proficient in Microsoft applications Word, Excel, PowerPoint, etc.

Additional Information

  • 커리어수준 : 대리.과장.5년이상
  • 급여사항 : 면접 후 협의
  • 고용형태 : 정규직
  • 경력여부 : 경력

Guidelines for Applicants

  • 전형방법 :  
    – 1차 서류전형
    – 2차 면접전형
  • 제출서류 :  필수사항 – 영문이력서(cv/resume); (각종 증빙서류는 서류전형합격자에 한해 추후제출)
                           선택사항 – 국문이력서/자기소개서
  • 접수방법 : 이메일 (Steveha@globalbrandsgroup.com)
  • 마감일 : 채용시까지

Company Information

CAA-GBG Korea / 씨에이에이지비지코리아

CAA-GBG Global Brand Management Group is the world’s largest brand management company and a joint venture between Global Brands Group Holding Limited (“Global Brands” or the “Group”; SEHK Stock Code: 787) and Creative Artists Agency (CAA). The new venture combines the resources and licensing expertise of leading entertainment and sports agency CAA with Global Brands’ international Brand Management Group. CAA-GBG is a subsidiary of Global Brands and the operating vertical for its brand management business.

About Global Brands Group:
Global Brands Group is a member of Fung Group and one of the world’s leading branded apparel, footwear and brand management companies. The Group designs, develops, markets and sells products under a diverse array of owned and licensed brands and a wide range of product categories. Global Brands’ innovative design capabilities, strong brand management focus and strategic vision enable it to create new opportunities, product categories and market expansion for brands on a global scale.


서울시 강남구 언주로 709, 3층 / Gangnam-gu, Seoul, Korea


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