[Porsche Korea/포르쉐코리아 ] PR & CSR Specialist


Location : Seoul, Korea
Career Area : General Office Work

Job Description

1. Strategic PR Communication management 

-Develop and execute market specific PR strategies and concepts for the brand in order to generate positive perception for Porsche, in line with the company’s strategic objectives 

-Create and implement local communication campaigns, media events and various activities to increase brand awareness, image and to promote products 

-Manage relations with top media in the markets, provide briefing activities, and address media enquiries as spokesperson 

-Monitor and report all coverage of Porsche in the local media 

-Implement annual PR Plan 

2. Operational communication channel management 

-Manage PR agencies with regards to communication concept development and implementation 

-Ensure that press conferences, media briefings, and events are in line with brand´s guidelines 

-Coordinate with HQ for international press events 

-Manage and respond to media enquiries received and ensure crisis communication 

-Produce assets for the local media to use for editorial purposes 

-Coordinate press materials for internal distribution to staff and dealers 

-Plan and execute contents creation opportunities and events to generate PR dynamics 

-Produce publication and communication assets for customer/public communication 

3. PR Demo Car Fleet management 

-Set up PR car plan to support Porsche Korea PR communication and sales targets 

-Manage a fleet of press demonstrator vehicles to generate positive PR value according to strategic objectives 

4. CSR Communication management 

-Support overall CSR activity and manage relevant agencies 

-Manage PKO donation and CSR program in line with related directives and guidelines 

-Manage current CSR program and develop new projects in consideration of corporate strategy and market trend 

-Analyze and develop local focused CSR/sustainability activity

Job Requirements

1. A minimum of 5 years PR or automobile specialized journalism experience 

2. Strong written and oral communications skills in both Korean and English 

3. Strategic thinker with a strong media relations background and proven placement results 

4. Able to quickly compose and edit a variety of creative and business-oriented texts that meet company standards, on deadline 

5. Experience in working as a team of PR professionals

Additional Information

  • 커리어수준 : 대리. 과장. 5년이상
  • 급여사항 : 면접 후 협의
  • 고용형태 : 정규직
  • 경력여부 : 경력

Guidelines for Applicants

  • 전형방법 :  
    1차 서류전형 (6/30일 마감, 결과는 CW26 공지 예정)
    2차 면접전형 (7/1~7/15 진행 예정)
    *상시 채용 특성상 전형 일정이 변동될 수 있는 점 양해 부탁드리며, 상세 일정은 전형별 합격자에 한하여 개별 안내 드릴 예정입니다.
  • 제출서류 : 
    한글이력서, 영문이력서 (각종 증빙서류는 서류전형합격자에 한해 추후제출)를 워드 또는 PDF의 한개의 파일로 제출.
    *첨부된 개인정보수집이용동의서를 작성 완료 후 이력서와 함께 제출하여 주시기 바랍니다.
  • 이력서 양식 : 
  • 접수방법 : 이메일 (recruiting@porsche.co.kr)
  • 마감일 : 2021.06.30

Company Information

Porsche Korea / 포르쉐코리아

Porsche Korea Ltd. was established in 2013 as a subsidiary of the German-based carmaker Dr. Ing h.c. F. Porsche AG to introduce its exclusive sports cars to the growing Korean market. Porsche Korea provides multiple Porsche centres across South Korea with cars and services and prides over its professional sales consultants, business partners, and most of all, its employees. Porsche Korea offers an international work environment with many experienced global professionals not only from automotive industry who are strongly dedicated to jointly develop the company to a highly valued employer in the market. Porsche Korea strives for innovation and welcomes all talents with commitment and a clear vision.

Join our team and be part of the ‘Fascination Porsche’, a motto internalized by each Porsche employee who is convinced of Porsche’s innovative products and its passion for excellence.

서울 강남구 테헤란로 521 파르나스타워 26층 / Gangnam-gu, Seoul



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