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[Cochlear Korea/코클리어 코리아] Marketing and Digital Communication Specialist (3년이상)

코클리어 코리아

Location : Seoul, Korea
Career Area : Marketing, Research

Job Description

Position Overview / Purpose:

 Support the development, execution and management of digital strategies and activities. These include e-commence applications, online services and marketing campaigns run through online and other digital channels.

Drive and support the CKR professional congress and events for ensuring the engagement for the professional partners along with the CKR strategy for business objectives. 

Accountabilities: 

Digital Communication  

  • On-Line communication contents maintenance and the keep updating the information in the online 
  • Building the capability for the multiple ways of the online methods
  • Creating messages towards professionals and the customers 
  • Strong focus on customer acquisition – manage digital marketing channels (e.g. search, programmatic, social, affiliate, Email, conversion rate optimization)

Developing Digital Communication Plans    

  • Enhancing the communication towards the professional partners: Interaction with APAC marketing team to building the strong messages towards the professionals 
  • Creating the convincing messages which fits in Korea market for the professional groups 
  • Enhancing the relationship with business partners (inside and outside CKR) to make the smooth communication. 
  • Leverage the outside resource for creating clear messaging and communication plans and execution plans 
  • Developing integrated campaign content and material development, internal or external facing, to ensure successful execution. 

Professional Engagement    

  • Enhancing professionals (Surgeons, Audiologists) communication plans and the execution plans and actively involves in the exhibitions and events (on/off-line) 
  • Continuous updating the information which needed for the customers. 
  • Increase professional intimacy by plan and execution of the various activates (on/off-line)

Recipient Engagement    

  • Enhancing recipients and candidates communication plans and the execution plans (on/off-line)
  • Continuous updating the information which needed for the customers. 
  • Customer activities: planning and execution of the customer activities with other functions in CKR. 
  • Increase recipient intimacy by plan and execution of the various activates (on/off-line) 

Job Requirements

Minimum:

  • 3+ years of relevant experience.
  • Extensive experience in consumer digital marketing
  • Knowledge of recent digital marketing techniques and key trends and the ability to put that knowledge into a practical plan
  • Accountable for the business objectives on Marcomm
  • Achievement orientation, Conceptual thinking, Initiative, Impact & influence, Relationship building

Ideal:

  • Relevant degree essential.  Communications qualifications preferable.
  • Marketing communications experience in a health, consumer or technology environment an advantage
  • Experience in developing and executing websites, PR programs, conference participation, market research, marketing collateral, advertising, etc.  
  • IT or consulting experience is a plus 
  • High-level written and communication skills in Korean and English
  • Project management skills.

Additional Information

  • 커리어수준 : 대리. 과장. 5년 이상
  • 급여사항 : 면접 후 협의
  • 고용형태 : 정규직
  • 경력여부 : 경력

Guidelines for Applicants

  • 전형방법 :  1차 서류전형 > 2차 면접전형
  • 제출서류 : 영문이력서(각종 증빙서류는 서류전형합격자에 한해 추후제출)
  • 접수방법 : 이메일 (koreajobs@cochlear.com)
  • 마감일 : 2021.07.02

Company Information

Cochlear Korea / 코클리어 코리아

Cochlear’s mission is to help people hear and be heard. Around the world, more people chose a Cochlear-branded hearing implant system than any other. Our employees tell us that the number one reason they enjoy working for Cochlear is the opportunity to make a difference to people’s lives. Learn and grow with us as we tackle the most complex challenges in helping people to Hear Now. And Always.

Cochlear Asia-Pacific, the fastest growing division of Cochlear Ltd, has a direct market presence in South Korea, Japan, China, India, SE Asia and Australia & New Zealand. Our implantable hearing device portfolio includes cochlear implant systems (Nucleus®) and bone conduction implant systems (Baha®).

서울 강남구 역삼동 828-5 청원빌딩 1층 / Gangnam-gu, Seoul

http://cochlear.com/kr  

http://Cochlear.com

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