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Project No. PN-CN0002-001 Category Tag

Korean Brands for Suning

Listed: SZSE (SHE: 002024)

Business Unit

Seoul

Brand Origin

China

Company

Suning (苏宁)
Leading commercial enterprises in China with two public companies in China and Japan with 280,000+ employees, ranking the third in the Chinese private sector, serving for 600 million customers. In 2020, Suning Holdings Group ranked second in the top 500 non-state owned enterprises in China with annual revenues of $97 billion and continued to top the list of Internet retailing category. Suning operates a)retail (Suning.com) b)commercial real estate, c)financial services and d)sports businesses. Suning.com has been listed in the Fortune Global 500 for four successive years from 2017 to 2020 (324th in 2020 with $39 billion revenue).

Industry

Lifestyle

Sub Industry

Retail

Homepage

Project

Korean Brands for Suning

Study our platform (Suning.com) and identify suitable Korean brands that want to open a flagship store on our online platform and 10,000 offline stores in 600 cities. Prepare a brand introduction material and indicate if you know someone at the company. Imagine what you would do if you were given an opportunity to do this as an employee of Suning or its partner company. Try to be creative when deciding the structure and contents of this report.

Additional information

Project Type

Business Development

Difficulty Level

Medium

Deliverable

Powerpoint or PDF

Deliverable Languages

English, Chinese, Korean

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